- why do the pages all called “Fashion” have millions of likes?
- What steps have they taken to get to this point?
- How can I mirror and exceed their strategy?
Steps To A Successful Use Of Facebook For Business.
Create a Recognizable Profile Picture and stick with it.This is Very Important, As a brand aiming to be established, you should have a logo for your business brand, that is consistent with you. The same goes with a personal brand, Consistency is key. Don’t confuse people. Keep it recognizable, Check out the Jumia brand across Facebook and Twitter…. The same profile picture. Their signature orange background, White colored text and cart… I don’t have to go through stress in recognizing it, even if I saw a few seconds flash of it…. With the cover picture, you can be creative, here you can show yourself, and those beautiful pictures of yours… Check out those cover pictures… Beautiful Indeed. Fill your Company’s “About” Section. Yes, I know you want to make money, and you want to get your business in the faces of prospective customers. You want to scream!! I am here, the divine solution to your problem is here!!! But C’mon fill up the damn about section, and Yes customers check there, I certainly do and I wouldn’t trust you If your information is incomplete. This is business in case you forgot, It is an exchange of value for money. I’d want to know who is offering to give me value for what you stand.
- What you stand for,
- How trust worthy you are… This can be through which other social media platforms you operate.
- What your website is.
- What are other people saying about you, via reviews.